Membership Coordinator - Ganna Walska Lotusland

Membership Coordinator - Ganna Walska Lotusland

04 May 2024
California, Santa barbara, 93101 Santa barbara USA

Membership Coordinator - Ganna Walska Lotusland

About Lotusland: 

Ganna Walska Lotusland is a 37-acre botanical garden and historic estate located in Montecito featuring a collection of over 3,000 plant species from around the world as well as historically significant Spanish Colonial Revival architecture.  Since opening to the public in 1993, Ganna Walska Lotusland has grown to become one of the world’s premier botanical gardens and a center for sustainable garden practices, horticultural education, and plant conservation.   

Mission Statement:

Our mission is to preserve and enhance the distinctive botanical gardens of Madame Ganna Walska. Lotusland educates and inspires visitors with its collections, sustainable horticulture practices and plant conservation.

Position Description:

The Membership Coordinator fills a critical role in ensuring each member’s desire to engage more deeply with Lotusland by providing exceptional member experiences and a streamlined back office. The Membership Coordinator builds Lotusland’s membership program, budget, and strategy. They manage accurate membership records and plans, coordinate, promote and analyze member events/activities. They will partner with the organization’s Reservations Office, Visitor Services team, and the Garden Shop to grow and optimize the Garden’s membership program. The use of technology, data collection, and reporting are key abilities for this position. Experience with Salesforce products is preferred. The Membership Coordinator will be positive, loyal, and a proud ambassador of the Ganna Walska Lotusland brand.

Key Responsibilities:

Serve as the primary point-of-contact for membership inquiries, including all telephone and email correspondence directed toward the membership office regarding new memberships, renewals, upgrades, replacement cards, and other tasks as needed.

Understand Membership’s strategic plan. Work in coordination with the Director of Administration and Director of Finance to ensure compliance with approved budgets while meeting department goals of renewing and upgrading members.

Participate in Moves Management: Effectively communicate potential donor households to the Development team, conduct member/donor research and prospect analysis.

Establish and maintain positive, long-term relationships with donors and members, especially those at $1,000-$5,000.

Assist Patron Circle Members ($1,000+) with activating their unique benefits with a focus on concierge service.

Collaborate with the Director of Administration and Director of Marketing and Communications on membership marketing, including invitations, general solicitation, promotions, and others as needed.

Write copy for member renewal communications, monthly membership emails, promotional materials, and membership-related events on the website as needed.

Process donations and memberships in Salesforce and process mailed acknowledgements (membership information with tax receipt).

Maintain membership information and documentation including in the Salesforce database, hard copy files, and records of correspondence.

Coordinate monthly cycle of membership renewal communications (letter and emails).

Create monthly and yearly membership financial reports, renewal statistics, and track other pertinent data.

Collaborate with Visitor Services to ensure proper training for staff and volunteers on the membership program, policies, procedures, and strategies to increase on-site sales.

Collaborate with the Director of Administrations to Plan and implement annual membership drive, direct mail, and email campaigns.

Create and maintain accurate membership mailing lists for member publications, invitations, email announcements and other communications.

Actively seek and suggest improvements to the member experience.

Perform general administrative support as needed for the Administration and Development teams.

Participate in regularly scheduled staff meetings and trainings.

Actively seek and suggest improvements to the member experience.

Perform general administrative support as needed for the Administration and Development teams.

Demonstrate confidence, self-motivation, and an enthusiastic commitment to Lotusland.

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